A key element that really distinguishes your blog is your blog name.
Your blog name has the potential to drive up traffic, create a buzz, and even generate affiliate sales. Hence, it is essential to choose a blog name that delivers the intended results in the long run.
If you want to learn how to choose a blog name for a new blog or simply revamp your existing blog, then follow the steps listed below. They will lead you to get some amazing blog name ideas.
There Are Two Main Categories of Blog Names
1) Generic Names
These are the blog names that directly relate to the blog topic or their related segment as a whole. They may consist of your main keyword and be search-engine optimized.
Such blog names are perfect if you are targeting a particular niche or a segment as your audience knows what to expect right away. For example, a financial blog called wallethacks.com gives you a pretty good idea on the type of posts it will have.
2) Branded Blog Names
These are the blog names that are more elaborate and sophisticated than the generic names and do not relate to any topic addressed on the blog.
Branded blog names mostly come directly from the bloggers’ own names for example StuartPrice.com. However, the names can also be completely unrelated; for example, ShoutMeLoud.com is the name of a blog on entrepreneurship.
Things to Take into Consideration Before Coming up with a Blog Name
A blog name is an irreversible action that will not only define your blogging strategies but also the ability to rope in people. Hence, a few elements should be considered before reaching the conclusion with regards to naming the blog.
Assess the Segment or Topic Your Blog Will be About
This is the first step to take before brainstorming your blog name; finding out what your blog will be about. Your subject matter and topics matter a lot if you are targeting a particular segment.
For instance, if you are starting a blog on food, coming up with a name like CookingOnaBudget.com is a great place to start. This name implies you are targeting a segment of people who are searching for food blogs that are budget friendly.
Be careful not to opt for something too funky or complex. Otherwise, potential readers won’t be able to find your blog. Even if they do, they might think it is spam or not reliable.
Have a Search Engine-Friendly Approach
After some time, your blog name turns into the keyword that your site ranks for. Every query associated with your blog name gets your blog page ranked in the search engine results page.
You can then integrate the blog name as a keyword or part of the primary as it holds an obvious advantage in the search engine results page.
Select a Blog Name That Is Easy for Others to Understand
You might be tempted to use a fancy name for your blog to make it seem more impressive but in the realm of blog-naming, simpler is better. Make sure your blog name is easily understandable and doesn’t sound confusing.
When you say your blog name to someone over the telephone, they should be able to understand it in the first-go and reach the correct blog. This is important because, as your blog develops and grows, you will have to name it in meetings, podcasts, and conferences.
And this becomes more important as your blog gains popularity. People should be able to reach what they heard when they hear your blog’s name.
Getting a shorter name really helps; it keeps thing simple yet legit. Longer names make blog posts appear misleading to both potential readers and search engines as well.
You should also avoid using hyphens and numbers, as they are very confusing for readers trying to reach your blog.
Using hyphens dampens SEO performance and they are not easy to tell as well. Popular bloggers who have hyphens in their names regret the decision and wish they had the proper knowledge when they were starting out.
Blog names with numbers easily confuse people and they might be directed to other domains when they were trying to reach yours.
Choose Only the .com Domain Version
A domain name is as important as your business. Unless you are opting for a region specific or short-term blog, choose the .com domain name.
One of the biggest reasons is that search engines always prefer .com domains. Another reason is that .com domains have the highest credibility among readers since they are so widespread.
If people type your URL address with a .com while it doesn’t have a .com in it, then they will either be directed to another website or be taken to a broken page. This will cost you a potential visitor and your blog loses out to the competition that already has .com in its URL.
Buy all Related TLDs to Your Blog Name
If you are worried about copyright or branding infringement and eventually losing potential readers to copycats, you can go ahead and buy all related top-level domain names or TLDs (the part that follows the dot like .com) related to your blog name.
Even if you ultimately choose the .net domain, you should still try to buy the .com, .org, and other related TLDs.
For instance, the popular grammar checking site Grammarly.com has bought the domain grammar.ly that redirects traffic to their .com website. Had anyone else bought it, they would have lost on major business.
Make it Personal
If your blog is going to be about your experiences and personal life, then your branding should focus on your identity. You want your readers to accept your persona and buy into your personality.
Adding your name to the title for these types of blogs make sense as it can help build a more personal connection with your readers. If you don’t want to include your real name, you could consider using who you are in the tile such as a girl, mother, teacher, etc.
Whether you choose your real name or a moniker in your blog name, remember that it will be with you for a long time. So, try to avoid opting for something that might be embarrassing or becomes irrelevant in the future.
It is natural that the content of your blog evolves over time but changing the name to a different domain is often confusing and might turn away your existing readers. It is imperative that you think of a name that can be sustained in the long term.
Precautions to Take When Choosing the Best Name for Your Blog
Setting up a blog name is a major decision; even a simple mistake can cost you your entire audience and brand. The blood, sweat, and tears that you poured onto the platform can go to waste due to a mistake. So it is highly advisable to take certain precautions when settling for a blog name.
Checking for Copyright Infringement
In some cases, the blog name is part of an already existing product or brand that is owned by another person or company. Some companies do it to utilize the brand power of the product or service and increase sales.
Such a mistake happens due to the blogger being unaware of the existence of the product or the brand. No matter the reason, it is not good to get on the wrong side of the law and lose your website. To avoid this, you can be sure to check copyright.gov to stay on the safe side.
Scope of Keyword
If you are looking to use a specific keyword for your blog, ensure that your content strategy is in line with it. Writing something that is not native to your blog is a major no-no and turns the audience away.
For example, if you have a blog on finance, posts about vacationing places would just be irrelevant for your audience. Hence, stick to your keyword and the score it gives for your content to fan out.
The Perfect Guide for Blog Name Ideas
Choosing the right name for your blog isn’t easy and can take much time if you don’t know what you are doing. In this article I will make it easy for you and narrow down the techniques to two: domain suggestion tools and brainstorming combined with tried and tested formulas. One of these two ways will surely help you arrive at your ideal blog name.
- domain name suggestion tools are an easy way to generate some first ideas and get your creative juices flowing. These tools might even come up with a perfect website name for you without you even breaking a sweat. At the very least, they should lead you towards a perfect name of your own.
- brainstorming + name generation formula. Brainstorming is a creative process where you jot down all name ideas that come across your mind. When you combine brainstorming with some effective formulas for name generation, you have a very powerful, and free, method for coming up with the best name for your project.
Best Domain Name Generators
Listed below are some tools that can help you find a title for your blog.
Panabee is a one-stop solution for all your blog naming woes. Just typing in the niche or keyword you want to address and the site will provide:
- Various tailored domain names
- Synonyms of your keywords
- Availability of usernames for different social media outlets
- Top Google sites ranking for your intended blog name
- Top grossing apps on App store having any association with your domain name
Thesaurus can be a major help in aiding you to come up with alternates for keywords or words for your blog name idea. It is especially useful if your potential blog name has already been taken.
If you want to grow and direct even more traffic towards your blog and make it more brandable, then you should lock all the potential usernames of your blog on all well-known social media channels and platforms.
Namechk assesses over 100 social media channels and platforms to check if your desired username is available to use or not. In case your desired username for your blog is not available for use on major social media channels, you should consider choosing another blog name.
This tool is great for auto-generating new domain names for your intended blog. All that you are required to do is input your primary and secondary keywords and you are ready to go.
This platform works in a similar fashion to a crowdsourcing website whereby you ask for domain names and the members will brainstorm potential names for you. This site offers some seriously creative domain names. If you pick one of the suggestions, you pay $50 or nothing otherwise.
How to Create the Words on Your Own
If you want to go about creating your domain name without any technical help and stick to a more conventional formula, then listed below are a few mixes that can help you create a list or the domain name itself.
- The + Adjective + Noun. Examples include TheBrokeBackPacker.com, BusyBudgeter.com.
- First name + Adverb.Examples include MaxAroundTheWorld.com, HelenInBetween.com
- Adjective + First name.Examples include AdventurousKate.com, NomadicMatt.com
- First name + Last name.Examples include NeilPatel.com, MelyssaGriffin.com
- Verb + Adverb.Examples include ProofreadAnywhere.com, WanderWonderfully.com
- Noun + Noun.The idea behind this formula is to choose two nouns that are related to your blog content and see if they come together in a harmonic but catchy way like CamelsAndChocolate.com.
After you have brainstormed, list down all the words you have made up in a spreadsheet without judging what you wrote. Keep adding more words to the list. Once you have exhausted every possible option, start filtering out the list. Narrow it down to top 5 or even top 3. From there, ask your friends, colleagues, and family to help out. Share some words to kick-off the process. Ask them the first thing that comes to their mind when they hear the word. The first impression is the last impression; so, make sure the image you are portraying about your blog comes across in the blog name.
I hope these tips help you create an awesome title for your website or blog.
Let me know in the comments section how you picked the name for your blog.